Push™ calf nutritional paste was released about four years ago and its following of loyal users has continued to grow. One of the first individuals introduced to its benefits was Brad Johnson, GENEX Director of Beef Genetics. He wrote about his experience shortly after trying the product. Here is his story from 2015.
My wife, Lindsay, and I have a small herd of Angus and Red Angus cows outside of Shawano, Wisconsin. Earlier this year the GENEX Communications department, gave me two tubes of Push™, a new protein and energy paste for calves. My mission was to get a photo while I was administering a tube to one of our calves for the upcoming advertising campaign of this new product. “No problem.”
We calve our heifers in February and the cows primarily in March and April. February in northeast Wisconsin is cold and snowy while March and April are cold, wet and muddy; neither time is ideal, that’s for sure. In fact, Lindsay has occasionally threatened to find a more patient A.I. technician so we can calve when it’s warmer! We built a few temporary calving pens in a pole shed and rotate cows in and pairs out. It works okay as long as we’re prepared.
This year Heifer #351 decided to calve outside on a cold, windy January day, about 10 days early! Upon noticing the newborn, I quickly shuffled the new pair to the shed, snapped on a LIFEJACKET™ calf coat and began my normal new calf processing routine. I remembered the tube of Push™ nutritional paste stowed in the back pocket of my coveralls, so I gave it to the calf. Either it was too cold and windy for the photographer or two young kids were occupying her time, but we didn’t get a photo taken. In short order the calf was up and nursing and showing great vigor, so I felt pretty confident I’d gotten to the new calf in good time. About two weeks later, the calf’s ear tag fell completely out as her ears continued to get shorter and shorter from the frostbite she’d suffered. It was then I finally realized how much stress the calf had experienced. One tube of Push™ nutritional paste left.
Heifer #312 spent several nights in the calving shed because the vet called her A.I. bred, but it soon became apparent she must have been bull bred. She was the last heifer to calve. I was tiring of 2:00 a.m. checks, so I was glad to see when she started calving at 10:00 p.m. I went back inside with intentions of giving her two hours. After the two hours it was clear I’d be assisting this delivery. Long story short, #312 delivered an 87 lb. bull calf with moderate help. Not the worst pull ever but stressful for the calf nonetheless. While Junior, the newborn calf, laid there sprawled out not doing much of anything, I again thought of the Push™ nutritional paste in my back pocket. He looked like a calf that could use a pick-me-up. Should I text the sleeping photographer to wake up, get dressed and come out into the cold to take our picture? What would any sane husband do? I opted to let Lindsay sleep. Fast forward 10 minutes and the calf was up drinking happily, thanks in large part to that tube of Push™ nutritional paste. I consider Junior a great advertisement for Push™ nutritional paste and for using proven A.I. sires on your heifers! Zero tubes of Push™ nutritional paste left.
The next morning, I called and ordered a box of Push™ nutritional paste. While these two examples aren’t the most difficult calving experiences I’ve ever seen, I am confident Push™ nutritional paste works, and it helped these two calves get up and going. I’m going to make sure I’ve always got a tube of Push™ nutritional paste in my back pocket when calving season rolls around. Now if we could just get that darn picture taken…
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